ICT Sales Assistants sell computing and telecommunications related goods and services in retail and wholesale establishments.

A Year 10 Certificate, Certificate I, or a short period of on-the-job training is sometimes needed, but is not necessary. Around one in two workers have Year 12 as their highest level of education.

Tasks

  • determining customer requirements and advising on product range, price, delivery, warranties and product use and care
  • demonstrating and explaining to customers the establishment's goods and services
  • selling computers, computer peripherals, software, mobile telephones and telephone accessories and services such as Internet access and mobile telephone plans
  • accepting payment for goods and services by a variety of payment methods and preparing sales invoices
  • assisting with the ongoing management of stock such as product inventories and participating in stocktakes
  • stacking and displaying goods for sale, and wrapping and packing goods sold

Job Titles

  • ICT Sales Assistant
  • ICT Sales Assistant

    Specialisations: Mobile Phone Salesperson

Fast Facts

  • Avg. Weekly Pay

    $996 Before Tax
  • Future Growth

    moderate
  • Skill Level

    High School or Certificate I
  • Employment Size

    23,000
  • Unemployment

    average
  • Male Share

    61.6%
  • Female Share

    38.4%
  • Full-Time Share

    75.8%

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This is a large occupation employing 23,000 workers. Over the past 5 years the number of jobs has grown strongly.
Moderate growth is expected in the future. New jobs and turnover from workers leaving may create between 10,001 and 25,000 job openings over the 5 years to 2020.

  • ICT Sales Assistants work in most parts of Australia.
  • They mainly work in: Information Media and Telecommunications; Retail Trade; and Professional, Scientific and Technical Services.
  • Full-time work is common. Full-time workers, on average, work 37.6 hours per week.
  • Average earnings for full-time workers are low at around $996 per week. Earnings tend to be lower when starting out and higher as experience grows.
  • The workforce is fairly young. The average age is 30 years (compared to 40 for all careers). Around 3 in 10 worker are young (aged 15 to 25 years).
  • Around 1 in 3 workers are female.
  • In 2016, the unemployment rate was similar to the average.

Employment Outlook

Number of Workers

Source: ABS Labour Force Survey, Department of Employment trend data to November 2015 and Department of Employment projections to 2020.
YearEmployment Level
200516200
200615600
200716800
200821700
200919100
201019700
201119200
201215800
201317000
201416200
201523000
202024600

Weekly Earnings

Full-time Earnings

All Careers Average

Weekly Earnings (before tax)

Source: ABS Characteristics of Employment survey, August 2015 cat. no. 6333.0. Median earnings are before tax and do not include superannuation. These figures should be used as a guide only, not to determine a wage rate.
EarningsICT Sales AssistantsAll Jobs Average
Full-Time Earnings9961230

Hours

Weekly Hours Worked

Source: Based on ABS Labour Force Survey, annual average 2016.
CategoryICT Sales AssistantsAll Jobs Average
Full-time69.869
Part-time30.230.8
Average Weekly Hours (full-time)38.640.2

Main Industries

Top Industries

Main Employing Industries (% share)

Source: Based on ABS Labour Force Survey, annual average 2016. Industries are based on the Australian and New Zealand Standard Industrial Classification (ANZSIC 06).
Main Employing IndustriesIndustry (% share)
Information Media and Telecommunications34.8
Retail Trade32.0
Professional, Scientific and Technical Services19.8
Wholesale Trade5.2
Other Industries8.2

States and Territories

  • NSW

  • VIC

  • QLD

  • SA

  • TAS

  • NT

  • ACT

Employment by State and Territory (% share)

Source: Based on ABS Labour Force Survey, annual average 2016.
StateICT Sales AssistantsAll Jobs Average
NSW39.931.8
VIC24.325.5
QLD22.919.8
SA5.96.7
WA5.211.1
TAS0.52
NT0.11.1
ACT1.11.8

Age Profile

Age Profile (% share)

Source: Based on ABS Labour Force Survey, annual average 2016.
Age BracketICT Sales AssistantsAll Jobs AverageAll Jobs Average
15-197.5-5.45.4
20-2421.2-9.99.9
25-3434.8-23.323.3
35-4419.3-21.621.6
45-5411.6-21.121.1
55-592.2-8.68.6
60-641.0-5.95.9
65 and Over2.4-3.73.7

Gender

Male Share

Female Share

Gender (% share)

Source: Based on ABS Labour Force Survey, annual average 2016.
CategoryICT Sales AssistantsCategoryAll Jobs Average
Males65.1Males53.8
Females34.9Females46.1

Education Level

Top Education Levels

Highest Level of Education (% share)

Source: Based on ABS 2016 Survey of Education and Work (SEW).
Type of QualificationICT Sales AssistantsAll Jobs AverageAll Jobs Average
Post Graduate/Graduate Diploma or Graduate Certificate0.0-8.58.5
Bachelor degree19.7-17.817.8
Advanced Diploma/Diploma13.2-10.110.1
Certificate III/IV10.5-18.818.8
Year 1246.1-18.618.6
Years 11 & 1010.5-17.617.6
Below Year 100.0-8.08.0

A Certificate II or III, or at least 1 year of relevant experience, is usually needed to work in this job.
Around one in three workers have a Certificate III/IV. Even with a qualification, sometimes experience or on-the-job training is necessary.
If you are interested in this style of work, there are a wide range of training options available that could lead to this or a similar job.
The pathway that is right for you will depend on your skills and interests.

It is a good idea to speak to industry bodies, employers, and workers to learn more about the skills and qualifications you will need.

Employers look for ICT Sales Assistants who can communicate clearly, work well in a team and provide good customer service.

Knowledge

The topics, subjects, or knowledge areas workers rate as most important are shown below.

  1. Customer and Personal Service

    88% Important

    Customer and personal services. This includes understanding customer needs, providing good quality service, and measuring customer satisfaction.

  2. Sales and Marketing

    86% Important

    Showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

  3. English Language

    73% Important

    English language including the meaning and spelling of words, rules of composition, and grammar.

  4. Administration and Management

    63% Important

    Planning and coordination of people and resources.

  5. Mathematics

    63% Important

    Arithmetic, algebra, geometry, calculus, or statistics.

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O*NET is a trademark of the U.S. Department of Labor, Employment and Training Administration. The information on this site is derived from the US Department of Labor O*NET Database Version 21.2

Learn about the daily activities, and physical and social demands faced by workers. Explore the values and work styles that workers rate as most important.

Activities

The work activities workers rate as most important are shown below.

  1. Building Good Relationships

    88% Important

    Building and keeping constructive and cooperative working relationships with others.

  2. Getting Information

    73% Important

    Looking for, getting and understanding different kinds of information.

  3. Communicating with Supervisors, Peers, or Staff

    70% Important

    Giving information to supervisors, co-workers, and staff by telephone, in written form, e-mail, or in person.

  4. Organizing, Planning, and Prioritizing Work

    70% Important

    Deciding on goals and putting together a detailed plan to get the work done.

  5. Communicating with Persons Outside Organization

    69% Important

    Communicating with customers, the public, government, and others in person, in writing, or by telephone or e-mail.

Occupational Information Network Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products Opens in a new window
O*NET is a trademark of the U.S. Department of Labor, Employment and Training Administration. The information on this site is derived from the US Department of Labor O*NET Database Version 21.2

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